Skyline Exhibits presents the
August 2017 Trade Show Tips eNewsletter

Skyline Trade Show Tips
Hello Trade Show & Event Marketers,
Summer may be cooling down, but Fall trade shows and events are heating up!
This month we have tools for you to use to prove your trade show and event ROI and measure success, tips on how to engage prospects on the show floor, a reminder that it's okay to leave the designing to the experts and a free webinar focusing on technology tools for exhibitors.
Warm Regards,
Sofia Troutman
Customer Engagement & Industry Relations Manager
Skyline Exhibits
August's Featured Articles:

  Trade Show and Event ROI Calculator

Tracking the ROI of your trade show or event can be tricky. That’s why we’ve developed a trade show ROI calculator & a comparison tool to compare the ROI of multiple shows.

Prove an ROI today.

  There's No Business Like Trade Show Business

Lights, Camera, Action! Trade shows and events are strikingly similar to shows performed on the stage. If your performance is appreciated, you might even achieve an encore with repeat business.

Set the stage here.

Best Booth Engagement Strategies

It’s not enough to just stand in your trade show booth. You’ve got to engage the attendees & understand their needs. Learn the best engagement strategies for a successful show.

Learn the best way to engage here.

  4 Tools to Measure The Success of Your Event

You’ve got to be able to prove an ROI (Return on Investment) of your next trade show or event in order to continue attending the show. Here are 4 helpful tools to use to measure the effectiveness of your next trade show or event.

Use these 4 tools to track success.

  Not a Designer? That's Okay!

Don’t worry about crafting the most intriguing trade show booth design on your own. Expert trade show designers can create a stand out booth for you, no matter the size.

Learn how the right design consultant will design to impress.

Find Your Dealer

Tech For Trade Show Exhibitors

Wednesday, September 13, 2017
Two Convenient Times!
11:00 AM CDT & 1:00 PM CDT
A large and growing number of exhibitors have embraced technology to attract more people to their booth, create greater interactivity, and streamline how they capture and fulfill leads.
Based on an extensive new survey, we’ll share with you:
  • Best ways exhibitors use tech in their exhibiting programs
  • The tech exhibitors will – and won’t – be using in the near future
  • How exhibitors use and plan to use 55 different technologies, including AV, lead retrieval, social media, apps, mobile, internet, and more
  • Where exhibitors get help with tech (and where you should look)
  • What content exhibitors present with tech (for ideas you can use)
All registrants will receive an email with a link
to watch the recording of the presentation.
Session 1    Session 2 
9am PDT | 10am MDT |
11am CDT | Noon EDT 
  11am PDT | Noon MDT |
1pm CDT | 2pm EDT 
*Please note your time zone when registering*

    Two New ROI Resources
Trade Show ROI Calculator & Comparison Tool

Do you need to justify your trade show investments? Use the Trade Show ROI Calculator to:
  • Track Costs
  • Identify Leads & sales opportunities
  • Calculate ratio of sales and benefits over cost

Use the Trade Show Comparison tool to estimate the return on investment from attending a show. Features include:
  • Track actual costs, leads acquired and important dates for up to 5 trade shows
  • Calculate and view an overview of your trade show metrics
  • Access charts to visually communicate your results to management
Click here to download these complimentary materials today!

Skyline Trade Show Tips e-newsletter is provided
by Skyline Exhibits, leading designer, and builder of
trade show displays, graphics and services.
Click below to learn more about Skyline:
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© 2017 Skyline Exhibits. All rights reserved.
Skyline Exhibits
Skyline Exhibits
3355 Discovery Road
St. Paul, MN 55121
Phone: (800) 328-2725
 We wish you success at your next trade show!