Skyline Exhibits presents the
August 2019 E-TIPS Newsletter

Dear Event Marketers,
As the Summer wraps up, I reflect on what is most important in life and trying to not worry too much about what is outside my control. It is easy to get caught up in a rush to get everything done and forget to take time to connect with others and to work smarter and not harder. I encourage you to take some time now to slow down just a bit and think of the good things in your life. Hopefully you can also take a few minutes to read one of our articles and learn something new.
This month we share how to improve your YouTube marketing videos, some marketing ideas for events, a bit about our newest SkyRise® Wall System product line extension, an infographic for key shows coming up next year and info about top Atlanta restaurants to sample next time you are there for an event.
Also, as you squeeze the last bit of relaxation out of Summer, don't forget to register for our next Webinar "21 Design Tips for Exhibits that STAND OUT" coming up in September.
Sofia Troutman
Sr. Digital Marketing & Product Innovation Manager
Skyline Exhibits
Skyline Exhibits Rental Program
August's Featured Articles:

  YouTube Video Tips

There is a vast chasm between a successful YouTube channel and a boring one with slow-paced promotional videos that social media users either can’t find or won’t watch.

To ensure that your audience finds and enjoys your video content, consider the following steps when planning, creating, optimizing and promoting your video content. Click here.

  B2C vs. B2B: Marketing Ideas for Events

When it comes to B2C vs B2B marketing, businesses are aiming to capture the attention of two very different audiences: consumers vs other businesses, and therefore need to adopt different approaches to succeed. This post discusses the main differences and similarities between the two, as well as our top tips for successfully engaging with your customers at events. Click here.

  Make an Even Bigger Impact with the Expanded SkyRise® Wall System

Skyline Exhibits has just announced another major upgrade to their SkyRise system. Now, with the newly launched SkyRise IV, you can go even bigger and more heavily customized. Features include beams, cantilevers, flush mounted monitors and more!

To learn more, click here!

  Top North American Trade Shows for Q1 2020

January, February and March 2020 trade shows and events are closer than you think! Take a look at this listing of the Top North American Trade Shows of Quarter 1 and get a head start on planning your next exhibit.

To view the list, click here.

  Top Atlanta Restaurants Near Convention Centers

From cosmopolitan haute cuisine to barbeque and classic Southern food, Atlanta’s restaurant scene offers something for everyone. To help convention-staff find quality nibbles and nosh within walking distance of their event venue, we present this list of our top picks, organized by location. To read the list, click here!

Skyline Educational Webinars 
Join Us for Our Next New Educational Webinar:
Getting Attention at Trade Shows:
21 Design Tips for Exhibits That Stand Out
Wednesday, September 18, 2019 - 12 PM EDT / 11 AM CDT
Wednesday, September 25, 2019 - 2 PM EDT / 1 PM CDT
How do you stand out from the hundreds, even thousands of booths on the trade show floor? It’s not always about the size of your booth or even your budget, but by the power of design.
In this webinar, we will reveal 21 tips gleaned from some of our Skyline designers you can use to elevate your look so your company brand gets the attention it deserves.
Topics include:
  • Essential exhibit design tips for every exhibitor
  • Contextual exhibit design tips for exhibitors in common situations
  • Advanced exhibit design tips for those willing to take risks and go farther
We'll give you the insights you need to attract more attendees to your booth and boost your brand - and your trade show results!
And don't forget: we will answer all of your trade show design questions during our Q&A session! Ask us any exhibiting question you have!
Wednesday, September 18
12:00 PM EDT / 11:00 AM CDT
  Wednesday, September 25
2:00 PM EDT / 1:00 PM CDT
All registrants will receive an email with a link
to watch the recording of the presentation.

Skyline New White Paper   Request Your Copy Today! Capturing & Managing Leads at Trade Shows Book

In this new book, Skyline has compiled 27 blog posts that combine valuable information about trade show and event staffing, giveaways and lead management. From experienced trade show consultants, this book features tips on how to leverage technology and techniques to improve lead collection at your trade shows. Click here to request your free copy today!

The Skyline E-TIPS Newsletter is provided
by Skyline Exhibits, the leading designer and builder of
trade show displays, graphics and services.
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© 2019 Skyline Exhibits. All rights reserved.
Skyline Exhibits
Skyline Exhibits
3355 Discovery Road
St. Paul, MN 55121
Phone: (800) 328-2725
 We wish you success at your next trade show!