Skyline Exhibits presents the
February 2016 Trade Show Tips eNewsletter

Trade Show Tips


Welcome Trade Show & Event Marketers,

We hope that you are all set to enjoy your best year of exhibiting and brand-building yet. At Skyline we are excited by the latest Center for Exhibition Industry Research’s 5-year Census Report, that estimated the number of annual B2B and B2C events in the United States increased 3.5 percent as reported by TSNN.com. Regardless of your goals this year, Skyline is here to help. This month’s issue includes tips on choosing the best giveaway, making the most of your Trade Show investment and asking ourselves, “What is the Future?” of the Trade Show industry.

We hope to see many of you at EXHIBITORLIVE! and look forward to working toward another successful year of exhibiting.

Warm Regards,
Sofia Troutman
Customer Engagement & Industry Relations Manager
Skyline Exhibits


February's Featured Articles:

 


EXHIBITORLIVE booth   SKYLINE VIP EXPERIENCE AT EXHIBITORLIVE 2016

Skyline is proud to serve you, our Very Important Partners, with the most innovative exhibit solutions in the industry. Visit us at EXHIBITORLIVE 2016 in Las Vegas!

Click here to learn more.

Banner stands   5 NEW WAYS TO MAKE THE MOST OF YOUR BANNER STAND INVESTMENT

Banner stands can be utilized for much more than events. Learn 5 new ways to make the most of your banner stand investment while getting new clients.

Learn how here.

Live Speaker   3 THINGS TO CONSIDER BEFORE HOSTING A LIVE SPEAKER IN YOUR TRADE SHOW BOOTH

A live speaker can draw many attendees to your trade show booth, but there are three important factors to consider before booking one.

To learn more, click here.

What's the future?   THE QUESTION WE ARE ALL ASKING OURSELVES …

What is the future of live marketing? The question we are all asking in light of digital, social media, sharing, big data, etc. Are trade shows and trade fairs relevant?
 
Learn what's next. Click here.

Top Tech Shows   CONSIDER ATTENDING THESE TOP TECHNOLOGY EVENTS IN 2016 OR 2017

Top tech events in 2016 and 2017. Review this list to find trade shows and events where you can find new products, get training or determine whether to exhibit in the future.

Click here to read more.

Canadians   4 REASONS TO MARKET YOUR CANADIAN BUSINESS TODAY

The Canadian economy has struggled, yet we see signs of recovery in the US and Canada. Now is the time to market your business at a trade show or event.

Click here to read more.

12 Promo Mistakes   12 TRADE SHOW AND EVENT PROMOTION MISTAKES TO AVOID

Learn 12 things to avoid when planning trade show promotions. Make sure you tie your promotions to your brand or message, use social media appropriately and avoid low quality giveaways.

Click here to read more.

18 Hidden Rules of Trade Shows

Register Online!
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JOIN US FOR OUR NEXT EDUCATIONAL WEBINAR: 18 HIDDEN RULES OF TRADE SHOWS
 

A FREE Educational Webinar Presented by Skyline Exhibits


Wednesday, March 16, 2016
Two Convenient Sessions:
11:00 AM CST & 1:00 PM CST


Trade shows are governed by many hidden, unbending rules. But you won't find these vital rules written in any show book. Attend this free live webinar on unwritten rules that govern how effective you are at your trade shows. Rule topics include:

  • Booth staffing
  • Exhibit Design
  • Pre- Show Planning
  • At- Show Activities
  • Post-Show Follow Up
  • And more!
 
 

What's Working in Exhibiting  

WHAT'S WORKING IN EXHIBITING WHITE PAPER

  • How exhibitors have improved their results, stretched their budgets, and reduced risk
  • Recommendations for improving pre-show marketing, show selection, lead management, post-show evaluations, staff selection
  • Graphs of survey stats that reveal what were the key drivers of success in 10 trade show topics
  • 220 verbatim tips from exhibitors
  • 10 key ways companies can get the most out of their trade show program

Click here for your free copy.


The Skyline Trade Show Tips e-newsletter is provided
by Skyline Exhibits, the leading designer and builder of
trade show displays and graphics.
 
Click below to learn more about Skyline:
 
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© 2016 Skyline Exhibits. All rights reserved.
 
Skyline Exhibits
 
Skyline Exhibits
3355 Discovery Road
St. Paul, MN 55121
Phone: (800) 328-2725
www.skyline.com
 
Thank you and good luck at your next trade show!