Skyline Exhibits presents the
March 2018 Trade Show Tips eNewsletter
Skyline Trade Show Tips
Dear Event Marketers,
As you get ready to embrace the Spring event season, you likely look for tools to increase your effectiveness. Whether it's checklists, planning tips, or refining your sales approach, you will do what it takes to ensure the success of your organization.
In this edition of Skyline's Trade Show Tips, we share a checklist for social media planning, research learnings, top shows to look for in the Los Angeles area, and even some trade show etiquette pointers. We hope this information helps you taste trade show success!
Warm Regards,
Sofia Troutman
Sr. Digital Marketing & Product Innovation Manager
Skyline Exhibits
March's Featured Articles:

EXHIBITOR Magazine Top 40 - Skyline Exhibits

Trade Show Social Media Checklist

Effective social media marketing means taking the proper steps before, during, and after your next trade show. To ensure you cross everything off your social to-do list, refer to the following checklist.

Click here to see the list!

    The #1 Way to Improve Trade Show Effectiveness

In two recent surveys, exhibitors and event marketers were asked how they improved trade show results over the past two years. And in both surveys, the top answer was the same: better pre-show marketing.

Click here to learn more about what we found.

    Trade Show Etiquette 201

We all know that talking on your cell phone and eating in the booth are among the worst things you can do at a trade show. But how many of us have witnessed, or been guilty of, less obvious breaches of exhibition etiquette?

Click here to view our list of "Trade Show Don’ts."

  Top 10 Los Angeles Trade Shows

For most exhibitors, it's building leads, sales and brand awareness at one of the top trade show destinations in North America. For an introductory view of what the City of Angels has in store for you, we present the following list of select trade shows.

Click here to see the list!

    Booth Design for Short Attention Spans

With countless exhibitors competing for their attention, conference and expo attendees tend to make quick, visual decisions on who deserves their focus. With that in mind, the following booth design and on-site tips are among the tried and true steps used by effective exhibitors.

Click here to view these tips.

    A Trade Show Manager's Guide to Event Selection

How do you know if a trade show or expo is going to be productive for you, especially if you've never exhibited there? Will this year’s productive trade show continue to reap rewards in the future? When does premium booth placement justify the added expense?

Click here to view our tips to help you find the best shows and secure the best spaces at critical events.

Join Us for Our Next Educational Webinar:
Social Media for Trade Show Promotions
Wednesday, April 11, 2018 - 11:00am CDT - 12:00pm CDT
Wednesday, April 18, 2018 - 1:00pm CDT - 2:00pm CDT 
Social media is not a threat to trade shows!
It's actually a great medium for getting more people to your trade show booth! Learn how with our next educational webinar!
Attend this live webinar to learn:
  • Which social media websites to use first
  • What content works best in social media
  • Examples of pre-show, at-show, and post-show promotions on social media websites
Then get your burning trade show questions answered in our lively Q&A session. Learn helpful information that can help boost your trade show leads and improve your return on investment. 
Wednesday, April 11th
11:00am CDT
  Wednesday, April 18th
1:00pm CDT
All registrants will receive an email with a link
to watch the recording of the presentation.

Booth Staffing Tips & Tools Guide   Booth Staffing Tips & Tools for The Digital Era Reference Guide

This reference guide will provide insight into the changes in trade show booth staffing, what's causing the shift, and how to best prepare your team. Resource includes:
  • Industry changes in training
  • Best practices when selecting staffers
  • Training worksheets
  • And much more
Click here for your free copy.

Skyline Trade Show Tips e-newsletter is provided
by Skyline Exhibits, leading designer and builder of
trade show displays, graphics and services.
Click below to learn more about Skyline:
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© 2018 Skyline Exhibits. All rights reserved.
Skyline Exhibits
Skyline Exhibits
3355 Discovery Road
St. Paul, MN 55121
Phone: (800) 328-2725
 We wish you success at your next trade show!