Skyline Exhibits presents the
March 2019 Trade Show Tips eNewsletter
Skyline Trade Show Tips
Dear Event Marketers,
In this rapidly changing marketing landscape, there is always something new to learn, from new conferences and events to ever evolving social media platforms. Despite all these changes, some things are timeless. Above all the importance of understanding and striving for a common goal in your marketing efforts and of paying attention to clients.
Read on for articles covering the basics, like booth staffing tips and social media evaluation, and the timeless... like how to delight your clients and prospects. We have also included our infographic with the top North American shows for the fourth quarter of 2019.
Wishing you success at your next event!
Sofia Troutman
Sr. Digital Marketing & Product Innovation Manager
Skyline Exhibits
March's Featured Articles:
Skyline Exhibits Rental Exhibits 

  3 Recommendations for Successful Booth Staffing

As marketers, we often face similar struggles when it comes to organizing and implementing successful trade shows. One of those pain points is booth staffing! Check out our 3 top recommendations you should follow in order to successfully staff your next trade show. Click here.

Is Social Media Working for Your Trade Show Marketing Efforts?

How do you determine whether or not your last trade show social media marketing campaign was effective? Is it the number of likes, shares or impressions? Or is it the number of high quality leads you collect in your booth? In this article we discuss ways to measure your campaigns. Click here.

Top Q4 2019 U.S. Trade Shows

If you’re still looking for a place to make your mark in 2019, the following events represent some of the largest fourth quarter events in more than a dozen different industries. Each event typically attracts more than 1,000 exhibitors.

Click here to view our list!

Delighting the Trade Show Customer

Do you have a lot of repeat or long-standing customers? Then you might assume that you have been providing them with ideal customer service when in fact they might only be mildly satisfied – ordering from you out of convenience or habit instead of brand loyalty. Consider these keys to help achieve true loyalty and leave a lasting impression. Click here!

Skyline Exhibits Wins Multiple Awards at EXHIBITORLIVE

Skyline Exhibits won big and often at EXHIBITORLIVE, the trade show industry’s premier event. Skyline won two Portable/Modular design awards along with the prestigious Zeigler Award for best overall exhibit design. Skyline was also named to EXHIBITOR magazine’s list of top 40 exhibit producers. Click here to learn more!

Attracting the RIGHT People to Your Event or Booth
Attracting the Right Audience for
Your Event or Trade Show Booth
A NEW Webinar Presented by Skyline Exhibits
Wednesday, April 17, 2019 - 12 PM EDT / 11 AM CDT
Wednesday, April 24, 2019 - 2 PM EDT / 1 PM CDT
Whether you are exhibiting at a conference, trade show or creating your own private branded event, you need to be sure to create awareness about your company, tell potential visitors where you will be and more importantly entice them to visit you. In this webinar we will cover some of the most important steps you can take to make your event a success.
The topics we will be covering include:
  • Identifying your audience
  • Selecting the right event
  • Targeting your audience for the event
  • Selecting your message
  • Delivering your message before the event
  • Drawing them in at the event
Then after the presentation portion of the webinar, you can get your trade show questions answered in a lively Q&A session.
click here to register for the webinar   click here to register for the webinar 
Wednesday, April 17th
12:00 PM EDT / 11:00 AM CDT
  Wednesday, April 24th
2:00 PM EDT / 1:00 PM CDT
All registrants will receive an email with a link
to watch the recording of the presentation.

International Exhibiting White Paper   New White Paper: International Event Exhibiting

The goal of this report is to provide exhibitors who display internationally (outside the U.S.) with industry best practices as reported by their peers as well as outlining trends, opportunities and challenges of international event exhibiting.

The detailed findings in this report provide exhibitors with a guide to evaluate their current practices and incorporate the information to make improvements and updates—small and large. Click here to request your copy.

Skyline Trade Show Tips e-newsletter is provided
by Skyline Exhibits, leading designer and builder of
trade show displays, graphics and services.
Click below to learn more about Skyline:
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© 2019 Skyline Exhibits. All rights reserved.
Skyline Exhibits
Skyline Exhibits
3355 Discovery Road
St. Paul, MN 55121
Phone: (800) 328-2725
 We wish you success at your next trade show!
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