Skyline Exhibits presents the
May 2017 Trade Show Tips eNewsletter

Skyline Trade Show Tips
Hello Trade Show & Event Marketers,
This month's tips are all about engagement.
How to engage and make genuine connections at your next event, how to engage attendees’ attention before they walk past your booth, what social media you can use to engage prospects, and understanding how to have an engaging presence on social media as well. Enjoy these tips and let us know what you have done to increase engagement in your events. Also, don’t forget to sign up for our June webinar where you can learn all about Navigating Trade Show Rules & Regulations so you can succeed at your next show.
Warm Regards,
Sofia Troutman
Customer Engagement & Industry Relations Manager
Skyline Exhibits
May's Featured Articles:

Find Your Dealer

    From Engagement to Connection - 12 Steps to Start Genuine Business Connections

Use the trade show or conference as a chance to network with industry colleagues. Learn to outline your objectives, overcome your fears and use these 12 tips to stand out from the crowd to connect.

Connect with these 12 steps.

    Giveaways - Why They Are Important To Your Booth's Success

Before you hand out that stress ball at your next trade show, think about what type of giveaway would resonate with your target market, and is compatible with your brand image. Keep in mind that sometimes the best giveaway is not a giveaway at all.

Learn why giveaways are important. 

    Distractions Are Everywhere - How to Get Your Visitors Full Attention

Studies show that we have 7 seconds to capture someone’s attention. That means your trade show booth must be designed to cut through the distraction.

How to capture attention in under 7 seconds here. 

    Integrating Instagram - Are You Using It?

Instagram is one of the most popular social media tools today. Check out 3 reasons to start using Instagram to enhance your exhibit experience and your brand.

Learn more about Instagram here. 

    The Impact of Social Media for Events & Trade Shows

Are you unsure of the benefits of social media to promote your trade show or event? Learn why a digital presence before, during and after the show is necessary.

See how to justify your social presence here. 


Navigating Trade Show Rules & Regulations

Wednesday, June 14, 2017
Two Convenient Times!
11:00 AM CDT & 1:00 PM CDT
You don't know what you don't know! We're here to break down the complex rules and regulations surrounding trade shows so that you aren't left wondering why you can't set up your own booth, when to expect minimum labor charges, or how loud you can play music in your exhibit area.
Attend this free webinar to gain helpful information on:
  • Budgeting
  • Exhibit design planning
  • Exhibit set up, take down and packing
  • At-show activities (including giveaways)
  • Technology
  • Installation & Dismantle (I&D)
All registrants will receive an email with a link
to watch the recording of the presentation.
Session 1    Session 2 
9am PDT | 10am MDT |
11am CDT | Noon EDT 
  11am PDT | Noon MDT |
1pm CDT | 2pm EDT
Presented by Jon Althoff, Director of Global Marketing,
and Kayla Goeman, Senior Marketing Associate.
*Please note your time zone when registering*

Using Promos & Social Media White Paper    Using Promotions & Social Media to Get More Trade Show Visitors

Attendees only spend quality time at about 5% of exhibits. This book will help you leverage your social media channels to promote your presence at shows by teaching you how to:
  • Increase your brand awareness
  • Attract attendees
  • Gather more leads & track more sales
  • And much more
  Click here for your free copy.

The Skyline Trade Show Tips e-newsletter is provided
by Skyline Exhibits, the leading designer, and builder of
trade show displays and graphics.
Click below to learn more about Skyline:
Island Exhibits  Modular  WindScape Portfolio 
Inline Exhibits

Engage with Skyline on Social Media!
Facebook Twitter Instagram YouTube LinkedIn Flickr Email Skyline
© 2017 Skyline Exhibits. All rights reserved.
Skyline Exhibits
Skyline Exhibits
3355 Discovery Road
St. Paul, MN 55121
Phone: (800) 328-2725
Thank you and we wish you good luck at your next trade show!